ABC
American Idol
Design + Animation
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Design + Animation
Design + Animation
Our branding for the 2021 season wanted to honor that pageantry, with glitz + glamour of our own. A virtual stage of bold neon colors, we move through an immersive sea of flash bulbs and light beams, pulsating from floor to ceiling. Complimented by colorful yet clean network type and that iconic IDOL logo, it’s a package that begs for the spotlight.
Our branding for the 2021 season wanted to honor that pageantry, with glitz + glamour of our own. A virtual stage of bold neon colors, we move through an immersive sea of flash bulbs and light beams, pulsating from floor to ceiling. Complimented by colorful yet clean network type and that iconic IDOL logo, it’s a package that begs for the spotlight.
In the News
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American Idol represents the power and potential of dreaming big. It’s an American institution unto itself, epitomizing the transformative power that network television still possesses.


American Idol represents the power and potential of dreaming big. It’s an American institution unto itself, epitomizing the transformative power that network television still possesses.


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